Partnership:

Valpak and HGTV's ROCK THE BLOCK

Description:
  • Valpak and HGTV are teaming up together again! March is all about Home Improvement and what better way to celebrate than with HGTV’s most exciting renovation competition, Rock the Block!

    The cover of the blue Valpak envelope and a national TV spot airing on the network will excite and motivate viewers who are looking to rock their own HGTV-style reno with a $10,000 sweepstakes hosted on Valpak.com. This month’s Valpak envelope is packed with savings and the inspiration needed to help consumers tackle their home projects PLUS the chance to find $100 (instant win) inside to pay the bill (or part of it!).  Congratulations to HGTV as Rock the Block” delivered its highest-rated season premiere in the series history on Monday, February 28.

Partnership Opportunity:
Valpak/Advertising
Company:
Valpak
Partner/Category:
HGTV's ROCK THE BLOCK /Television
Timing:
March 1st Quarter 2022
Target:
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Promotional Elements:
Contest / Sweepstakes
On Pack
Media Elements:
Direct Mail
Direct Marketing
Email
Mailer
Print Advertising
TV Spot
Created On:
2022-03-08
Last Modified on:
2022-03-08
Companies Involved
Chris B
Chris B Director of Marketing Partnerships & Promotions Valpak
Tuck

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