Partnership:

Valpak and Legoland

Description:

Valpak & Legoland team up to promote all three of Legoland's theme parks this summer.  This June, 40 million Valpak envelopes will feature the parks on the front cover of its along with a special Kids Go Free offer which can be found inside.  Plus there's a chance to instantly win park tickets and a register to win trip giveaway.  The Valpak envlelope covers are versioned to feature the local park within its own region or Legoland Resorts in all other areas.  Social media and other ditigal will also support this effort.  

Partnership Opportunity:
Valpak/Attractions
Company:
Valpak
Partner/Category:
Legoland /Attractions
Timing:
June 2nd Quarter 2023
Target:
Family
Promotional Elements:
Contest / Sweepstakes
Discount / Special Offer / Promo Code
Insert (FSI)
On Pack
Premiums / Giveaways
Media Elements:
Direct Mail
Direct Marketing
Email
Mailer
Micro site
Mobile
Online
Print Advertising
Product Giveaways
Social Media
Created On:
2023-06-01
Last Modified on:
2023-06-06
Companies Involved
Tuck

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