Partnership:

Valpak - iHeart the Holidays and iHeart Radio

Description:

Valpak is celebrating the season of savings with iHeart Radio! Valpak's national scope and local targeting come into play in this campaing. Throughout November, all 41 million Valpak envelope covers proudly showcase iHeart Radio's Christmas station while inviting consumers to scan the QR code to listen to Christmas Hits. Once inside the envelope, consumers will find their local iHeart Radio radio station promoting holiday events or special tune-in messaging. To make things extra special, we've wrapped up $100 checks and randomly placed them within the envelopes and there's a chance to win $10K too! 

Partnership Opportunity:
Valpak - iHeart the Holidays/Music
Company:
Valpak
Partner/Category:
iHeart Radio /Music
Timing:
November 4th Quarter 2022
Target:
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Contest / Sweepstakes
Insert (FSI)
On Pack
Media Elements:
Direct Mail
Direct Marketing
Email
Mailer
Radio Spot
Created On:
2022-11-15
Last Modified on:
2022-11-17
Companies Involved
Tuck

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