Description:
Sony Pictures Entertainment teamed with beverage brand Brisk to celebrate the theatrical release of VENOM. The partnership included the introduction of a movie-themed Symbiotic Dark Cherry Limeade. This limited edition flavor was made available to customers in 1L, 2L and Frozen. This collaboration was supported by its own TV Spot and promoted across Brisk's social media.
Partnership Opportunity:
Company:
Sony Pictures Entertainment
Partner/Category:
Brisk /Beverages
Timing:
October 4th Quarter 2018
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Branded Content
In-Store / Retail
On Pack
In-Store / Retail
On Pack
Media Elements:
Online
Signage
Social Media
TV Spot
Signage
Social Media
TV Spot
Created On:
2020-11-30
Last Modified on:
2018-11-14
Companies Involved
Sony Pictures Entertainment
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