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Marketing Partnerships Marketing Partnerships
Xbox Series X <span>and</span> Gamers Outreach

Companies Involved:


Partnership:

Xbox Series X and Gamers Outreach

Description:

Microsoft Xbox teamed with charity Gamers Outreach along with Dwayne "The Rock" Johnson on a giveaway promotion surrounding the XBOX SERIES X.

The partnership consisted of Microsoft Xbox working with Gamers Outreach and The Rock to donate special edition XBOX SERIES X consoles to children's hospitals nationwide. Microsft created 20 Rock XBOX SERIES X consoles which The Rock then delivered to hospitals where Gamers Outreach created portable gaming kiosks. 

Companies Involved:

Microsoft Xbox

Microsoft Xbox


PARTNERSHIP OPPORTUNITY

Xbox Series X

TYPE

Gaming & Esports

TIMING

November, 4th Quarter 2020

COMPANY

PARTNER(S)

Gamers Outreach

CATEGORY

Non-Profit Organizations

PROMOTIONAL ELEMENTS

Branded Content
Premiums/Giveaways

MEDIA ELEMENTS

Influencers/Brand Ambassadors
Mobile
Online
Social Media

TARGET

Adults
Female
Male
Teens
Tweens

Website and Social Media

Created On:

Nov 13, 2020

Last Modified on:

Nov 13, 2020

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