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Best Friends Animal Society <span>and</span> Amazon Prime's The Pack

Companies Involved:


Partnership:

Best Friends Animal Society and Amazon Prime's The Pack

Description:

Best Friends Animal Society is thrilled to introduce The Pack, a new series from Amazon Prime Video.

The Pack is a global unscripted series that celebrates the unrivaled bond between dogs and their human companions. Hosted by gold medalist Lindsey Vonn and her canine co-host Lucy, the series features 12 teams of dogs and their humans on an epic adventure across multiple continents. The Amazon Original series premiered November 20, 2020 on Prime Video.

As part of the Pack Walk Challenge, donations to Best Friends Animal Society on November 21, 2020 were matched by Amazon Prime Video.

See more here: https://bestfriends.org/thepack

Brought to you by Under Armour Connected Fitness, the Pack Walk Challenge was a global, virtual dog walk benefiting some incredible causes. Starting November 20, participatants in the challenge used the MyFitnessPal or MapMyFitness app.

CONNECT WITH NATHAN MEASOM ON PARTNERSHIP AND PROMOTIONAL OPPORTUNITIES AND TIE-INS WITH BEST FRIENDS ANIMAL SOCIETY

Companies Involved:

Best Friends Animal Society

Best Friends Animal Society


PARTNERSHIP OPPORTUNITY

Best Friends Animal Society

TYPE

Non-Profit Organizations

TIMING

November, 4th Quarter 2020

COMPANY

PARTNER(S)

Amazon Prime's The Pack

CATEGORY

Streaming

PROMOTIONAL ELEMENTS

Branded Content

MEDIA ELEMENTS

Blogs
Celebrity Appearance/Endorsement
Influencers/Brand Ambassadors
Micro site
Online
Social Media

TARGET

Adults
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Family
Female
Male
Teens

Website and Social Media

Created On:

Nov 16, 2020

Last Modified on:

Nov 16, 2020

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