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iHeartMedia <span>and</span> LiveXLive

Companies Involved:


Partnership:

iHeartMedia and LiveXLive

Description:

Premiere Networks and iHeartMedia partnered with global livestreaming platform LiveXLive on a promotion celebrating the release of Florida Georgia Line's latest album.

The partnership consisted of iHeartMedia collaborating with LiveXLive to exclusively stream the album release party for Florida Georgia Live. The iHeartCountry Album Release Party with Florida Georgia Line was streamed only on LiveXLive on Friday, February 19.

This virtual event was hosted by iHeartMedia on LiveXLive and featured a performance and exclusive interviews.

Companies Involved:

Premiere Networks

Premiere Networks


PARTNERSHIP OPPORTUNITY

iHeartMedia

TYPE

Music

TIMING

February, 1st Quarter 2021

COMPANY

PARTNER(S)

LiveXLive

CATEGORY

Streaming

PROMOTIONAL ELEMENTS

Branded Content

MEDIA ELEMENTS

Influencers/Brand Ambassadors
Mobile
Online
Social Media

TARGET

Adults
Female
Male
Teens
Tweens

Website and Social Media

Created On:

Feb 19, 2021

Last Modified on:

Feb 19, 2021

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