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HOT WHEELS <span>and</span> Forever 21

Companies Involved:


Partnership:

HOT WHEELS and Forever 21

Description:

Mattel teamed with Forever 21 to release a Forever 21 x Hot Wheels collection. 

The collection has apparel for men, women, and kids including tees, tops, shirts, jackets, hoodies, pullovers, shorts, joggers, and beanies. The collection was inspired by the Hot Wheels logo and iconic Hot Wheels cars. 

The collection is available in-store and online at forever21.com

Companies Involved:

Mattel

Mattel


PARTNERSHIP OPPORTUNITY

HOT WHEELS

TYPE

Toys

TIMING

September, 3rd Quarter 2021

COMPANY

PARTNER(S)

Forever 21

CATEGORY

Fashion

PROMOTIONAL ELEMENTS

In-Store/Retail
Licensed Product

MEDIA ELEMENTS

Micro site
Mobile
Online
Social Media

TARGET

Adults
Adults 18-24
Family
Female
Kids (6-11)
Male
Teens
Tweens

Website and Social Media

Created On:

Sep 24, 2021

Last Modified on:

Sep 24, 2021

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