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THE BATMAN <span>and</span> Mattel

Partnership:

THE BATMAN and Mattel

Description:

Mattel teamed with Warner Bros. Pictures to celebrate the theatrical release of THE BATMAN with a Hot Wheels RC x THE BATMAN Batmobile. 

THE BATMAN Batmobile from Hot Wheels is a full-function R/C car that reflects the very car driven in the movie. It features street-grade suspension, multi-color LED lights, flame FX on both the front and rear, and a water-activated mist effect. Inside the car includes detailed wires and gauges and a Batman figure. 

It is available on Mattel's website for $500 USD. 


PARTNERSHIP OPPORTUNITY

THE BATMAN

TYPE

Theatrical

TIMING

October, 4th Quarter 2021

COMPANY

PARTNER(S)

Mattel

CATEGORY

Toys

PROMOTIONAL ELEMENTS

Collectible
In-Store/Retail
Licensed Product
On Pack

MEDIA ELEMENTS

Micro site
Mobile
Online
Social Media

TARGET

Adults
Female
Male

Website and Social Media

Created On:

Oct 26, 2021

Last Modified on:

Oct 26, 2021

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