.
West Side Story <span>and</span> Adobe

Companies Involved:


Partnership:

West Side Story and Adobe

Description:

Walt Disney Studios partnered with Adobe to celebrate the theatrical release of WEST SIDE STORY and honor culture, community, and the stories that define us. 

The partnership encouraged fans to use their creativity and their favorite Adobe Creative Cloud app to show how their heritage has influenced their creativity in the form of a postcard. 

One grand prize winner won $10,000, an exclusive mentorship session with a creative lead from Disney or Amblin and a one-year Creative Cloud membership. Nine second prize winners won a one-year Creative Cloud membership and select WEST SIDE STORY memorabilia. 

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

West Side Story

TYPE

Theatrical

TIMING

November, 4th Quarter 2021

COMPANY

PARTNER(S)

Adobe

CATEGORY

Creative

PROMOTIONAL ELEMENTS

Branded Content
Contest/Sweepstakes

MEDIA ELEMENTS

Micro site
Mobile
Online
Social Media

TARGET

Adults
Female
Male

Website and Social Media

Created On:

Nov 19, 2021

Last Modified on:

Nov 19, 2021

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.

Marketing Partnerships is powered by


LA Office

Copyright © 2023 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.