.

Companies Involved:


Partnership:

West Side Story and Obé Fitness

Description:

Walt Disney Studios partnered with Obé Fitness to celebrate the theatrical release of WEST SIDE STORY for a virtual tribute night workout. 

The workout featured four 28 minute full-body workout classes soundtracked by the musical's most iconic songs. Broadway trained choreographers and dancers, Spencer Jones and Ana Clarke, instructed two of the classes. 

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

West Side Story

TYPE

Theatrical

TIMING

December, 4th Quarter 2021

COMPANY

PARTNER(S)

Obé Fitness

CATEGORY

Health & Beauty

PROMOTIONAL ELEMENTS

Event/Activation/Experiential

MEDIA ELEMENTS

Online
Social Media

TARGET

Adults
Female
Male

Website and Social Media

Created On:

Dec 7, 2021

Last Modified on:

Dec 21, 2021

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.

Marketing Partnerships is powered by


LA Office

Copyright © 2023 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.