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Kellogg's <span>and</span> American Eagle

Companies Involved:


Partnership:

Kellogg's and American Eagle

Description:

Kellogg’s and American Eagle released a new Tony the Tiger collection.

To celebrate 2022 as the year of the tiger, American Eagle (AE) released a new clothing collection to bring Kellogg's Tony the Tiger in on the fun! The line, which was available in AE stores and online in Asia, the Middle East, and Africa, featured 24 limited-edition pieces. The pieces included AE’s denim styles, tees, hoodies and accessories for men and women. Customers could even try on and shop the looks with Tony the Tiger himself at pop-up locations. How grrrrrrreat!!

Companies Involved:

Kellogg Company

Kellogg Company


PARTNERSHIP OPPORTUNITY

Kellogg's

TYPE

Dining

TIMING

1st Quarter 2022

COMPANY

PARTNER(S)

American Eagle

CATEGORY

Fashion

PROMOTIONAL ELEMENTS

In-Store/Retail
Licensed Product

MEDIA ELEMENTS

Online
Social Media

TARGET

Adults
Adults 18-24
Family
Female
Male
Teens
Tweens

Website and Social Media

Created On:

Jan 25, 2022

Last Modified on:

Jan 27, 2022

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