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Frosted Flakes <span>and</span> Apple Jacks

Companies Involved:


Partnership:

Frosted Flakes and Apple Jacks

Description:

Two of Kellogg’s breakfast cereals, Frosted Flakes & Apple Jacks, partnered to creete a new cereal MASHUP.

Two of Kellogg’s popular breakfast cereals, Frosted Flakes and Apple Jacks, came together to create a new cereal that gave fans the best of both. The introduction of this cereal comes after the successful MASHUP of Frosted Flakes and another breakfast favorite- Froot Loops. Fans were also invited to vote for the MASHUP they wanted to have next!

Companies Involved:

Kellogg Company

Kellogg Company


PARTNERSHIP OPPORTUNITY

Frosted Flakes

TYPE

CPG

TIMING

2021

COMPANY

PARTNER(S)

Apple Jacks

CATEGORY

CPG

PROMOTIONAL ELEMENTS

In-Store/Retail
On Pack

MEDIA ELEMENTS

Micro site
Online
Social Media

TARGET

Family
Female
Kids (6-11)
Male
Preschool
Teens
Tweens

Website and Social Media

Created On:

Feb 15, 2022

Last Modified on:

Feb 16, 2022

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