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STAR WARS: THE MANDALORIAN <span>and</span> Pepperidge Farms

Companies Involved:


Partnership:

STAR WARS: THE MANDALORIAN and Pepperidge Farms

Description:

Walt Disney Pictures and Pepperidge Farms teamed up to promote THE MANDALORIAN with special bags of Goldfish Crackers.

Goldfish Crackers announced a new limited-edition “snack from across the galaxy” with the limited-edition STAR WARS: THE MANDALORIAN Cheddar Crackers. The bag featured crackers that were shaped like characters from the Disney+ show, Grogu, The Mandalorian, and Stormtroopers.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

STAR WARS: THE MANDALORIAN

TYPE

Streaming

TIMING

1st Quarter 2022

COMPANY

PARTNER(S)

Pepperidge Farms

CATEGORY

CPG

PROMOTIONAL ELEMENTS

In-Store/Retail
On Pack

MEDIA ELEMENTS

Online

TARGET

Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Family
Female
Male
Teens

Website and Social Media

Created On:

Feb 25, 2022

Last Modified on:

Mar 2, 2022

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