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Peanuts Worldwide <span>and</span> CASETiFY

Partnership:

Peanuts Worldwide and CASETiFY

Description:

CASETiFY and Peanuts Worldwide partnered for a second tech collab which was available globally in limited quantities.

Following a successful debut collaboration at the beginning of 2022, CASETiFY and Peanuts reunited for a second run to deliver a brand-new lineup of original character-inspired designs.

The Hong Kong-based lifestyle brand — which invited Yusuke Hanai to decorate an array of Impact Cases — offered Peanuts fans the chance to get their hands on a range of lifestyle and tech products, with accessories extending including iPhone cases, AirPods and AirPods Pro cases, wireless chargers and more.

Additionally, fans could personalize both their phone cases and water bottles with their name or monogram alongside characters including Snoopy, Charlie Brown, Peppermint Patty, Franklin, Lucy Van Pelt, or Linus Van Pelt.

Companies Involved:

Peanuts Worldwide

Peanuts Worldwide


PARTNERSHIP OPPORTUNITY

Peanuts Worldwide

TYPE

Classic Characters

TIMING

2nd Quarter 2022

COMPANY

PARTNER(S)

CASETiFY

CATEGORY

CPG

PROMOTIONAL ELEMENTS

In-Store/Retail
Licensed Product
On Pack

MEDIA ELEMENTS

Online
Social Media

TARGET

Adults
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Family
Female
Kids (6-11)
Male
Preschool
Teens
Tweens

Website and Social Media

Created On:

Apr 8, 2022

Last Modified on:

Apr 12, 2022

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