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Peanuts <span>and</span> Converse

Partnership:

Peanuts and Converse

Description:

Peanuts Worldwide teamed up with Converse for another take on its classic Chuck Taylor, this time featuring Woodstock. Snoopy's best friend in the classic comic strip, Woodstock is featured all over the classic shoe with PEANUTS title text stitchd on the tongues and Charlie Brown's trademark zig-zag on the insoles and bottoms. 

The Peanuts x Converse "Woodstock" collaboration released May 24, 2022 and retailed for $120 USD.

Companies Involved:

Peanuts Worldwide

Peanuts Worldwide


PARTNERSHIP OPPORTUNITY

Peanuts

TYPE

Classic Characters

TIMING

2022

COMPANY

PARTNER(S)

Converse

CATEGORY

Fashion

PROMOTIONAL ELEMENTS

In-Store/Retail
Licensed Product

MEDIA ELEMENTS

Micro site
Online
Social Media

TARGET

Adults
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Family
Female
Male
Teens

Website and Social Media

Created On:

Jul 6, 2022

Last Modified on:

Jul 6, 2022

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