.
Marketing Partnerships Marketing Partnerships
DORA THE EXPLORER <span>and</span> General Mills

Partnership:

DORA THE EXPLORER and General Mills

Description:

General Mills and Nickelodeon partnered to promote the televion show, DORA THE EXPLORER. Boxes of Kix cereal featured the character DORA and offered an interactive experience for children to learn Spanish. The exterior of the boxes contained flash cards for children to use to learn Spanish. The offer was available until supplies lasted.

PARTNERSHIP OPPORTUNITY

Television

TYPE

Television

TIMING

2nd Quarter 2005

COMPANY

PARTNER(S)

General Mills

CATEGORY

CPG

Website and Social Media

Created On:

Jun 7, 2005

Last Modified on:

Aug 15, 2014

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.

Marketing Partnerships is powered by


LA Office

Copyright © 2023 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.