.
Marketing Partnerships Marketing Partnerships
DORA THE EXPLORER LIVE! <span>and</span> Procter & Gamble

Partnership:

DORA THE EXPLORER LIVE! and Procter & Gamble

Description:

Nickelodeon kicks off its first stage tour for DORA THE EXPLORER LIVE! with more than $25 million in promotional support from Procter & Gamble Crest, Pampers and Bounty; Nabisco`s Teddy Grahams; and Mervyn`s Department Stores. Bounty and Pampers, as associate sponsors, will be incorporated into the lobby area of the tour and in all tour materials, and all three brands will participate as sponsors of local market radio promotions (including ticket giveaways and gift packs).

PARTNERSHIP OPPORTUNITY

DORA THE EXPLORER LIVE!

TYPE

Television

TIMING

April, 2nd Quarter 2003

COMPANY

PARTNER(S)

Procter & Gamble

CATEGORY

Health & Beauty

Website and Social Media

Created On:

Mar 21, 2003

Last Modified on:

Aug 15, 2014

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.

Marketing Partnerships is powered by


LA Office

Copyright © 2023 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.