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Nickelodeon kicks off its first stage tour for DORA THE EXPLORER LIVE! with more than $25 million in promotional support from Procter & Gamble Crest, Pampers and Bounty; Nabisco`s Teddy Grahams; and Mervyn`s Department Stores. Bounty and Pampers, as associate sponsors, will be incorporated into the lobby area of the tour and in all tour materials, and all three brands will participate as sponsors of local market radio promotions (including ticket giveaways and gift packs).
DORA THE EXPLORER LIVE!
Television
April, 2nd Quarter 2003
Procter & Gamble
Health & Beauty
Mar 21, 2003
Aug 15, 2014
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