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Partnership:

FRANKENWEENIE and Wonderful Pistachios

Description:

Walt Disney Studios partnered with Wonderful Pistachios for the theatrical release of FRANKENWEENIE. Wonderful Pistachios hosted an online contest with a chance to win a certificate to see the film in theaters. Wonderful Pistachios also released a TV Spot, featuring the video on their YouTube page, highlighting the film and the brand. FRANKENWEENIE released in theaters October 5, 2012. http://disney.go.com/frankenweenie/#/partners/

PARTNERSHIP OPPORTUNITY

FRANKENWEENIE

TYPE

Theatrical

TIMING

October, 4th Quarter 2012

COMPANY

PARTNER(S)

Wonderful Pistachios

CATEGORY

CPG

TARGET

Adults
Family
Female
Kids (6-11)
Male
Teens
Tweens

Website and Social Media

Created On:

Sep 26, 2012

Last Modified on:

Aug 22, 2014

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