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Marketing Partnerships Marketing Partnerships
HIGH SCHOOL MUSICAL 3: SENIOR YEAR <span>and</span> Nicole by OPI

Companies Involved:


Partnership:

HIGH SCHOOL MUSICAL 3: SENIOR YEAR and Nicole by OPI

Description:

Walt Disney Studios Motion Pictures and Nicole by OPI Cosmetics teamed up to promote HIGH SCHOOL MUSICAL 3: SENIOR YEAR with a sweepstakes. Consumers entered online at http://www.nicolebyopi.com/hsm3.html. Consumers could enter a maximum of once per day. There was a random drawing every week to select a Grand Prize winner. Eight Grand Prize winners received an an autographed cast photo from HIGH SCHOOL MUSICAL 3: SENIOR YEAR. The sweepstakes began September 19, 2008 and ended November 13, 2008.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

HIGH SCHOOL MUSICAL 3: SENIOR YEAR

TYPE

Theatrical

TIMING

October, 4th Quarter 2008

COMPANY

PARTNER(S)

Nicole by OPI

CATEGORY

Health & Beauty

TARGET

Teens
Tweens

Website and Social Media

Created On:

Nov 13, 2008

Last Modified on:

Nov 13, 2008

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