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PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST <span>and</span> McDonald's

Companies Involved:


Partnership:

PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST and McDonald's

Description:

Disney and McDonald's joined forces to promote the theatrical release of PIRATES OF THE CARIBBEAN: DEAD MAN''S CHEST. McDonald's offered "Pirates" themed Happy Meals for a limited time which featured 8 different collectible toys including telescopes and treasure chests. To celebrate the adventurous Happy Meal event, McDonald's launched its Search for the Golden Treasure Happy Meal Game, which offered 25 lucky mates the chance to win a trip for four to experience new pirates and more adventure on the Pirates of the Caribbean attraction at the Walt Disney World® Resort in Florida or Disneyland® Resort in California. Complete details and official contest rules were available inside participating McDonald’s restaurants. Offer began on July 7, 2006 and ended on August 3, 2006.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

PIRATES OF THE CARIBBEAN: DEAD MAN'S CHEST

TYPE

Theatrical

TIMING

July, 3rd Quarter 2006

COMPANY

PARTNER(S)

McDonald's

CATEGORY

Dining

Website and Social Media

Created On:

May 31, 2006

Last Modified on:

Jan 7, 2015

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