Companies Involved:

DreamWorks Television

Edit

Partnership:

REAL STEEL and Del Taco

Description:

Dreamworks SKG partnered with Del Taco to promote the theatrical release of REAL STEEL. At participating Del Taco restaurants, specially marked cups included a ?eal Steel?code and MS Tag. Customers were prompted to enter a REAL STEEL Sweepstakes at www.deltaco.com/realsteelsweepstaskes by entering the Code directly; or scaning the Tag with their web enabled mobile device. Each Code provided an eligible person with one opportunity to win a prize. Prizes included an Xbox 360 4GB Console with Kinect, a Del Taco $100 Gift Card, or a ?eal Steel?General Admission Movie Ticket Hollywood Movie Money Certificate. The sweepstakes ran from Sept. 7th, 2011 to Oct. 11th, 2011.

Companies Involved:

DreamWorks Television

PARTNERSHIP OPPORTUNITY

REAL STEEL

TYPE

Theatrical

TIMING

September, 3rd Quarter 2011

COMPANY

DreamWorks Television

PARTNER(S)

Del Taco

TARGET

Adults
Male
Teens
Tweens

Website and Social Media

Created On:

Oct 7, 2011

Last Modified on:

Oct 7, 2011

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Companies Involved:

DreamWorks Television

Partnership:

REAL STEEL and Del Taco

Description:

Companies Involved:

DreamWorks Television

PARTNERSHIP OPPORTUNITY

TYPE

TIMING

COMPANY

PARTNER(S)

CATEGORY

TARGET

Website and Social Media

Created On:

Last Modified on:

You have used of 5 free views remaining for the week...

Marketing Partnerships is powered by