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RISE OF THE GUARDIANS <span>and</span> Sun-Maid

Companies Involved:


Partnership:

RISE OF THE GUARDIANS and Sun-Maid

Description:

DreamWorks Animation partnered with Sun-Maid for the theatrical release of RISE OF THE GUARDIANS. Sun-Maid released specially marked packages in-stores, with RISE OF THE GUARDIANS content and an offer to win movie tickets. Sun-Maid hosted the Movie Ticket Giveaway on their website, giving away a total of 5,000 tickets. The giveaway began October 1, 2012. RISE OF THE GUARDIANS released in theaters November 21, 2012. http://www.sunmaidoffer.com/

Companies Involved:

DreamWorks Television

DreamWorks Television


PARTNERSHIP OPPORTUNITY

RISE OF THE GUARDIANS

TYPE

Theatrical

TIMING

November, 4th Quarter 2012

COMPANY

PARTNER(S)

Sun-Maid

CATEGORY

CPG

TARGET

Adults
Family
Female
Kids (6-11)
Male
Teens
Tweens

Website and Social Media

Created On:

Oct 11, 2012

Last Modified on:

Dec 8, 2018

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