GENERAL MILLS and SHREK partnered up together and produced cereals with the SHREK theme. Two cereals included marshmallows in the shape of SHREK characters. GENERAL MILLS also offered free SHREK 2 digital watches in marked boxes of Cheerios and Cinnamon Toast Crunch. Other cereals featured special packaging and premiums. The company also manufactured SHREK fruit snacks.
Dec 31, 1969
May 4, 2007