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Marketing Partnerships Marketing Partnerships
THE FAIRLY ODD PARENTS <span>and</span> Kraft

Partnership:

THE FAIRLY ODD PARENTS and Kraft

Description:

Kraft Foods changed the shape of some of their most popular snacks such as Macaroni and Cheese and Cheese Nips to resemble the characters in the Nickelodeon chartoon THE FAIRLY ODDPARENTS. They also offered "The Fairly Odd Parents Big Superhero Wish Game" from January 19,2004 to July 26, 2004. Players looked inside specially marked packages to find codes that would lead to clues that would help them find free digital collector cards on nick.com.

PARTNERSHIP OPPORTUNITY

THE FAIRLY ODD PARENTS

TYPE

Television

TIMING

1st Quarter 2004

COMPANY

PARTNER(S)

Kraft

CATEGORY

CPG

TARGET

Kids (6-11)

Website and Social Media

Created On:

Dec 31, 1969

Last Modified on:

Jul 20, 2005

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