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THE INCREDIBLES <span>and</span> Cadbury Schweppes

Companies Involved:


Partnership:

THE INCREDIBLES and Cadbury Schweppes

Description:

Disney partnered with Cadbury Schweppes to launch the† Win Incredible Trips to the US? sweepstakes supporting the theatrical release of THE INCREDIBLES. By sending in a specially-marked Cadbury or Pascall product wrapper, consumers were entered to win a grand prize family vacation package to the U.S. for 9 days and 8 nights including a tour of the John F. Kennedy Space Centre with an opportunity to watch a space shuttle launch, meet a real astronaut, visit the U.S. astronaut hall of frame and undertake a G-Force Trainer tour. The promotion period ran from December 6, 2004 to April 8, 2005. Cadbury also launch the† Win Incredible Free Flights to Australia" instant-win game. Consumers could instantly win with the purchase of specially-marked Cadbury chocolate bars.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

THE INCREDIBLES

TYPE

Theatrical

TIMING

December, 4th Quarter 2004

COMPANY

PARTNER(S)

Cadbury Schweppes

CATEGORY

CPG

Website and Social Media

Created On:

Dec 27, 2004

Last Modified on:

Sep 5, 2014

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