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THE INCREDIBLES <span>and</span> Safeway

Companies Involved:


Partnership:

THE INCREDIBLES and Safeway

Description:

Disney partnered with Safeway Inc. to promote the theatrical release of THE INCREDIBLES. Customers who bought eligible products between September 26, 2004 and December 21, 2004 with their club card were automatically entered to win prizes from the movie. Ten grand prize sweepstakes winners received an “Incredible Room Makeover” from a Disney artist, and twenty first prize winners received signed movie art. Eligible products such as Vons Brand Orange Juice featured characters from THE INCREDIBLES.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

THE INCREDIBLES

TYPE

Theatrical

TIMING

September, 3rd Quarter 2004

COMPANY

PARTNER(S)

Safeway

CATEGORY

Retail

Website and Social Media

Created On:

Feb 16, 2005

Last Modified on:

Sep 5, 2014

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