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THE ISLAND <span>and</span> XBox

Companies Involved:


Partnership:

THE ISLAND and XBox

Description:

Microsoft and Warner Bros. Pictures teamed up to promote the theatrical release of THE ISLAND. U.S. residents 21 years of age or older were able to enter a contest on www.theisland-themovie.com to win the grand prize of a private screening of THE ISLAND for themself and 50 of their friends. The first runner up recieved an Xbox prize pack which consisted of an Xbox video game system, an Xbox Live Starter Kit, Halo 2 video game, and the Halo 2 Multiplayer Map Pack. The promotion ended August 12, 2005.

Companies Involved:

DreamWorks Television

DreamWorks Television


PARTNERSHIP OPPORTUNITY

THE ISLAND

TYPE

Theatrical

TIMING

July, 3rd Quarter 2005

COMPANY

PARTNER(S)

XBox

CATEGORY

Automotive

Website and Social Media

Created On:

Jul 27, 2005

Last Modified on:

Aug 28, 2018

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