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Marketing Partnerships Marketing Partnerships
THE ROAD TO EL DORADO <span>and</span> Nickelodeon

Companies Involved:


Partnership:

THE ROAD TO EL DORADO and Nickelodeon

Description:

On-air promotion that drives kids to a specific daypart to search for gold on Nick and win prizes. Nick'slusives will also run to support the release.

Companies Involved:

DreamWorks Television

DreamWorks Television


PARTNERSHIP OPPORTUNITY

THE ROAD TO EL DORADO

TYPE

Theatrical

TIMING

March, 1st Quarter 2000

COMPANY

PARTNER(S)

Nickelodeon

CATEGORY

Television

Website and Social Media

Created On:

Feb 2, 2000

Last Modified on:

Feb 6, 2002

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