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TURBO <span>and</span> L'Oreal Kids

Companies Involved:


Partnership:

TURBO and L'Oreal Kids

Description:

DreamWorks Animation partnered with L`Oreal Kids for their upcoming film, TURBO. Some of the characters from the movie, like TURBO, Burn, White Shadow, and Smoove Move, were featured on L`Oreal Kids shampoo. The scent that the four characters appeared on were mango-orange, blueberry, apple, and strawberry. TURBO will be released in theaters on July 17th, 2013.

Companies Involved:

DreamWorks Television

DreamWorks Television


PARTNERSHIP OPPORTUNITY

TURBO

TYPE

Theatrical

TIMING

July, 3rd Quarter 2013

COMPANY

PARTNER(S)

L'Oreal Kids

CATEGORY

Health & Beauty

TARGET

Female
Kids (6-11)
Male
Preschool
Teens
Tweens

Website and Social Media

Created On:

Dec 31, 1969

Last Modified on:

Aug 11, 2014

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