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WRECK-IT RALPH <span>and</span> Nesquik

Companies Involved:


Partnership:

WRECK-IT RALPH and Nesquik

Description:

Walt Disney Studios teamed up with Nesquik for the theatrical release of WRECK-IT RALPH. Nesquik hosted an online sweepstakes for a chance to win a trip to the red carpet movie premiere and a tour of Walt Disney Animation Studios. Participants could enter the sweepstakes online with the on-pack code or QR-code on select Nesquik Packages. The sweepstakes began September 1, 2012. WRECK-IT RALPH released in theaters November 2, 2012.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

WRECK-IT RALPH

TYPE

Theatrical

TIMING

November, 4th Quarter 2012

COMPANY

PARTNER(S)

Nesquik

CATEGORY

CPG

TARGET

Adults
Family
Female
Kids (6-11)
Male
Preschool
Teens
Tweens

Website and Social Media

Created On:

Sep 13, 2012

Last Modified on:

Feb 25, 2019

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