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COCO <span>and</span> SunRype

Companies Involved:


Partnership:

COCO and SunRype

Description:

Walt Disney Studios and SunRype partnered to celebrate the November release of COCO with co-branded displays in the produce departments of grocers across the country. The partnership also included a digital sweepstakes that offered a trip for a family of four to see the film’s Hollywood premiere as well as other great weekly prize packages.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

COCO

TYPE

Theatrical

TIMING

October, 4th Quarter 2017

COMPANY

PARTNER(S)

SunRype

CATEGORY

CPG

PROMOTIONAL ELEMENTS

Branded Content
Contest/Sweepstakes
Event/Activation/Experiential
Premiums/Giveaways

MEDIA ELEMENTS

Email
Micro site
Mobile
Online
Print Advertising
Signage
Social Media

TARGET

Family
Female
Male

Website and Social Media

Created On:

Nov 15, 2017

Last Modified on:

Nov 15, 2017

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