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DESTINY 2: FORSAKEN <span>and</span> Kellogg's

Partnership:

DESTINY 2: FORSAKEN and Kellogg's

Description:

To support the release of DESTINY 2, Activision and Kellogg’s partnered to bring limited edition, Pop Tart packs that featured custom designs that highlighted the Guardian subclasses in the game. The collectible boxes also included an in-game XP boost. Both eight and twelve-count packs were released under the campaign.

PARTNERSHIP OPPORTUNITY

DESTINY 2: FORSAKEN

TYPE

Gaming & Esports

TIMING

September, 3rd Quarter 2017

COMPANY

PARTNER(S)

Kellogg's

CATEGORY

CPG

PROMOTIONAL ELEMENTS

Branded Content
Discount/Special Offer/Promo Code
On Pack
Premiums/Giveaways

MEDIA ELEMENTS

Blogs

TARGET

Male
Teens

Website and Social Media

Created On:

Mar 16, 2018

Last Modified on:

Oct 17, 2018

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