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Marketing Partnerships Marketing Partnerships
Incredibles 2 <span>and</span> Horizon Organic

Companies Involved:


Partnership:

Incredibles 2 and Horizon Organic

Description:

Walt Disney Studios partnered with Horizon Organic to promote the theatrical release of INCREDIBLES 2. The partnership consisted of themed packaging on select 6-pack and 12-packs of Horizon Aseptic Milk Boxes. Consumers were also able to enter a Horizon sweepstakes for the chance to win daily prizes and a grand-prize vacation by submitting an online entry form on the official Horizon website. The promotion ran from May 21 through October 31, 2018.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

Incredibles 2

TYPE

CPG

TIMING

May, 2nd Quarter 2018

COMPANY

PARTNER(S)

Horizon Organic

CATEGORY

Beverages

PROMOTIONAL ELEMENTS

Contest/Sweepstakes

MEDIA ELEMENTS

Online

TARGET

Family
Female
Male
Teens

Website and Social Media

Created On:

Jun 8, 2018

Last Modified on:

Aug 24, 2018

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