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CARS <span>and</span> Kellogg's

Companies Involved:


Partnership:

CARS and Kellogg's

Description:

Disney and Kellogg''s partnered to promote the theatrical release of CARS with specially marked Rice Krispie boxes containing premiums of Racer inside.

Companies Involved:

Walt Disney Studios

Walt Disney Studios


PARTNERSHIP OPPORTUNITY

CARS

TYPE

Theatrical

TIMING

June, 2nd Quarter 2006

COMPANY

PARTNER(S)

Kellogg's

CATEGORY

CPG

Website and Social Media

Created On:

Apr 14, 2006

Last Modified on:

May 3, 2006

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