Partnership:

War for the Planet of the Apes and T-Mobile

Description:
20th Century Fox and T-Mobile partnered to celebrate the release of the latest installment of the PLANET OF THE APES franchise, WAR FOR THE PLANET OF THE APES. The partnership included a special promotion for the July 11th edition of T-Mobile Tuesdays, which offered T-Mobile a $4 ticket to see the film opening weekend.

Twenty-five first prize winners also received a film-themed swag bag that included a backpack, notebook, phone pop stand, compass keychain, sticker pack, bottle opener, watch set, binoculars and a Blu-ray set of the two previous PLANET OF THE APES films.
Partnership Opportunity:
War for the Planet of the Apes/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
T-Mobile /App
Timing:
June 3rd Quarter 2017
Target:
Male
Female
Promotional Elements:
Branded Content
Discount / Special Offer / Promo Code
Premiums / Giveaways
Media Elements:
Micro site
Mobile
Online
Product Giveaways
Social Media
Created On:
2020-11-30
Last Modified on:
2018-08-27
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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