Partnership:

WEDNESDAY Season 2 and NYX Professional Makeup

Description:
NYX Professional Makeup and MGM have partnered on a limited-edition beauty collection celebrating WEDNESDAY. The 100% vegan, cruelty-free collection included:

  • Wednesday Limited-edition full collection vault

  • Wednesday phone umbrella

  • Wednesday color-shifting lip oil

  • The Nevermore Academy palette

  • Wednesday stained glass blush palette

  • Wednesday stained glass contour palette

  • Wednesday cello vivid matte liquid eyeliner


 
Partnership Opportunity:
WEDNESDAY Season 2/Streaming
Company:
Amazon MGM
Partner/Category:
NYX Professional Makeup /Health & Beauty
Timing:
July 3rd Quarter 2025
Target:
Male
Female
Adults
Adults 35-44
Adults 25-34
Adults 18-24
Teens
Tweens
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
Product Bundle
Media Elements:
Email
Online
Social Media
Created On:
2025-07-28
Last Modified on:
2025-07-29
Companies Involved
Tuck

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