Partnership:

Westfield Events and Debbie Allen Dance Academy

Description:
Westfield Events partnered with the Debbie Allen Dance Academy for 2 promotional performances of The Hot Chocolate Nutcracker with theatrical numbers introduced by Debbie herself. The event was held in Westfield Events' The Atrium. The festive and family friendly Nutcracker was a preview for the full length ticketed show which launched the following week. Snow machines were rigged to the Trellis structure and snow was triggered to fall during the finale of each show. 1,000 guests were in attendance.
Partnership Opportunity:
Westfield Events/Live Entertainment
Company:
Westfield Events
Partner/Category:
Debbie Allen Dance Academy /Educational
Timing:
November 4th Quarter 2017
Target:
Male
Female
Family
Adults
Promotional Elements:
Event / Activation / Experiential
Media Elements:
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2018-12-08
Companies Involved
Westfield Events
Tuck

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