Partnership:

and Pinot's Palette

Description:

CBS Films partnered with Pinot’s Palette to promote the film WHAT IF with a contest giving fans a chance to win a $100 Fandango gift card and a $100 Pinot’s Palette gift card. Fans had to upload a photo of them and their best friend, include a short caption describing the photo, and submit their email. The promotion ran from August 1st to August 31st, 2014.

Partnership Opportunity:
/Theatrical
Partner/Category:
Pinot's Palette /Travel
Timing:
3rd Quarter 2014
Target:
Promotional Elements:
Media Elements:

Website and Social Media

Created On:
2020-11-30
Last Modified on:
2014-08-15
Companies Involved
Allison L
Allison L Assistant Manager, Worldwide Marketing Partnerships Paramount Pictures
Tuck

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