Partnership:

WHAT TO EXPECT WHEN YOU'RE EXPECTING and Carter's

Description:
Lionsgate Entertainment partnered with Carter`s for the film WHAT TO EXPECT WHEN YOU`RE EXPECTING. Carter`s held a sweepstakes where contestants had to like Carter`s Facebook page and fill out a registration form to enter the sweepstakes. One Grand Prize winner received a $5,000 gift card to Carter`s, four First Prize winners each received a $1,000 gift card to Carter`s. Ten Second Place winners each received one $100 gift card and 150 Third Prize winners received a pair of movie tickets to see the film. The promotion ran from April 16, 2012 through May 18, 2012. WHAT TO EXPECT WHEN YOU`RE EXPECTING released in theaters May 18, 2012.
Partnership Opportunity:
WHAT TO EXPECT WHEN YOU'RE EXPECTING/Theatrical
Company:
Lionsgate
Partner/Category:
Carter's /Fashion
Timing:
May 2nd Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2019-02-25
Companies Involved
Tuck

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