Partnership:

WHEEL OF FORTUNE and U.S. Lottery

Description:

NBC and the U.S. Lottery teamed up in promotion for the television game show WHEEL OF FORTUNE with a scratcher prize. Contest winners won a trip for two to Hollywood, California, to audition to be a contestant on Wheel of Fortune. In addition to the audition, the grand prize winner received three nights’ hotel accommodations, $1,000 spending cash, tickets to a taping of Wheel of Fortune and a Wheel of Fortune prize pack.

Partnership Opportunity:
WHEEL OF FORTUNE/Television
Company:
Sony Pictures Television
Partner/Category:
U.S. Lottery /CPG
Timing:
February 1st Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2016-10-13
Companies Involved
Sony Pictures Television
Sony Pictures Television
Tuck

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