Partnership:

White Castle and Cookin' With Coolio

Description:

White Castle partnered with Cookin' with Coolio, a web-series hosted by recording artist Coolio, on a Thanksgiving promotion.

White Castle collaborated with Coolio to promote White Castle's special Thanksgiving offerings. The promotion focused on White Castle's Thanksgiving stuffing recipe using their signature sliders. 

The partnership consisted of Coolio demonstrating how to make the recipe at home in his Cookin' with Coolio web-series.

Partnership Opportunity:
White Castle/Dining
Partner/Category:
Cookin' With Coolio /Online
Timing:
November 4th Quarter 2020
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
In-Store / Retail
POP Display / End Cap / Shelf-Talker
Media Elements:
Mobile
Online
Other
Influencers / Brand Ambassadors
Created On:
2020-11-30
Last Modified on:
2020-11-13
Companies Involved
Tuck

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