Partnership:

WHO KILLED THE ELECTRIC CAR and Hollywood.com

Description:
Sony Pictures and Hollywood.com teamed up to promote the 11/14/06 DVD release of WHO KILLED THE ELECTRIC CAR. Consumers entered online. Grand Prize winner received One Challenger XL electric bike (model 500C). (Approximate Retail Value “ARV” $1,300). Promotion ran through 12/15/06.
Partnership Opportunity:
WHO KILLED THE ELECTRIC CAR/Home Entertainment
Company:
Sony Pictures Home Entertainment
Partner/Category:
Hollywood.com /Online
Timing:
December 4th Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-12-07
Companies Involved
Sony Pictures Home Entertainment
Tuck

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