Description:
Pink goes good with green—especially when they’re a colorful pair of Hostess® Cupcakes. Fluffie, creamie and super-yummie, these special edition snack cakes will help you rejoicify the release of Wicked: For Good, soaring to a theater near you.Hostess's limited-edition cupcakes come in Ozmopolitan Pink - frosted strawberry cake with creamy filling - and Wickedly Wonderful Green - frosted chocolate with creamy filling - with co-branded packaging featuring Galinda and Elphaba.
Partnership Opportunity:
WICKED: FOR GOOD/Theatrical
Company:
Partner/Category:
Hostess Brands /CPG
Timing:
October 4th Quarter 2025
Target:
Male
Female
Family
Adults
Teens
Tweens
Kids (6-11)
Preschool
Female
Family
Adults
Teens
Tweens
Kids (6-11)
Preschool
Promotional Elements:
In-Store / Retail
Licensed Product
On Pack
Licensed Product
On Pack
Media Elements:
Email
Online
Social Media
Online
Social Media
Created On:
2025-10-30
Last Modified on:
2025-10-30
Jill B
EVP, Global Partnership Marketing
Universal Pictures
Lou H
VP, Domestic Partnership Marketing
Universal Pictures
Erica L
Director, Sales | Domestic Partnership Marketing
Universal Pictures
Christopher W
Manager, Domestic Film Partnerships
Universal Pictures
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