Partnership:

WORLD OF TANKS and Verizon

Description:

Wargaming partnered with Verizon for a Highway Rock event integration that featured exclusive World of Tanks codes for Verizon customers in July 2021. 

In collaboration with Verizon, players had a mission they could complete once each day in a Tier II-X vehicle. Players could also redeem a special offer of $75 in-game content for World of Tanks just for being a Verizon customer.

Verizon customers had the chance to add a U.S. Tier VI tank destroyer to their arsenal. Starting June 25, 2021, all Verizon consumer customers could claim a bonus code that could be used to get the following items (A $75 value):

  • U.S. Tier VI Tank
  • Exclusive style for the T78: The Federalist
  • 100% Crew
  • 90 Days WoT Premium Account
  • 2,500,00 Credits
  • 1x Garage Slot


https://www.verizon.com/gaming/world-of-tanks/

Partnership Opportunity:
WORLD OF TANKS/Gaming & Esports
Company:
Wargaming
Partner/Category:
Verizon /Communications
Timing:
July 2021
Target:
Male
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
AR / VR
Branded Content
Premiums / Giveaways
Media Elements:
In-Game / In-App Integration
Online
Social Media
Created On:
2022-10-11
Last Modified on:
2022-11-01
Companies Involved
Yuliya A
Yuliya A Business Development and Partnerships Manager Wargaming
Tuck

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