Partnership:

X-MEN: APOCALYPSE and Right Guard

Description:

Right Guard, one of the world's leading names in antiperspirant and deodorants, partnered with 20th Century Fox Filmed Entertainment for the theatrical release of X-MEN: APOCALYPSE. By taking the X-Men Mutation Quiz and uploading a photo, fans could enter to win an "apocalyptic adventure" for two in Las Vegas. Right Guard hosted a page where fans could take the quiz, receive Right Guard X-TREME product coupons and a free X-MEN: APOCALYPSE movie ticket by purchasing three participating Right Guard X-TREME products. The sweepstakes ran from May 2nd through June 10th 2016.

Partnership Opportunity:
X-MEN: APOCALYPSE/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Right Guard /Health & Beauty
Timing:
May 2nd Quarter 2016
Target:
Male
Teens
Adults
Promotional Elements:
Premiums / Giveaways
On Pack
Contest / Sweepstakes
Media Elements:
Product Giveaways
Social Media
Created On:
2020-11-30
Last Modified on:
2016-06-01
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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