Partnership:

X-MEN: DAYS OF FUTURE PAST and Demets

Description:

Demets and 20th Century Fox partnered for the "The FLIPZ Pretzels $5,000 X-MEN Weekly Prize Sweepstakes" and the "The X-MEN $5,000 Summer Movie Sweepstakes" to promote the release of X-MEN: DAYS OF FUTURE PAST. The weekly prize sweepstakes gave users a chance to win one of 26 weekly prizes which included a years supply of Flipz. One grand prize winner took home a trip for two to Iceland. The promotion also included custom packaging on Flipz product.

Partnership Opportunity:
X-MEN: DAYS OF FUTURE PAST/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Demets /CPG
Timing:
May 2nd Quarter 2014
Target:
Male
Tweens
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-04-21
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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