Partnership:

X-MEN: DAYS OF FUTURE PAST and The Coca-Cola Company

Description:

The Coca-Cola Company and 20th Century Fox partnered for the film X-MEN: DAYS OF FUTURE PAST with the "Coke Zero & X-Men Instant Win Game". Users entered online and had a chance to win either an X-MEN t-shirt or a Coke Zero t-shirt.

Partnership Opportunity:
X-MEN: DAYS OF FUTURE PAST/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
The Coca-Cola Company /CPG
Timing:
April 2nd Quarter 2014
Target:
Male
Female
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-04-21
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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