Partnership:

X-MEN: FIRST CLASS and Blackberry

Description:

Twentieth Century Fox teamed up with Blackberry to promote the theatrical release of X-MEN: FIRST CLASS. An X-MEN Blackberry Playbook EXTRA Magazine app was produced mid-June. Blackberry also produced a TV spot for the Blackberry playbook, which showed snippets of X-MEN: FIRST CLASS.

Partnership Opportunity:
X-MEN: FIRST CLASS/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Blackberry /Tech
Timing:
June 2nd Quarter 2011
Target:
Male
Female
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2019-02-26
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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