Partnership:

Xbox and Apple TV

Description:

Microsoft partnered with Apple to bring Apple TV to Xbox consoles.

The partnership consisted of Microsoft collaborating with Apple to make the Apple TV app available on Microsoft Xbox Series S and X at the launch of the consoles. For the first time, the Apple TV streaming-video app was made available on Xbox platform latest next-generation consoles.

Partnership Opportunity:
Xbox/Gaming & Esports
Company:
Microsoft Xbox
Partner/Category:
Apple TV /Streaming
Timing:
November 4th Quarter 2020
Target:
Male
Female
Teens
Adults
Promotional Elements:
Branded Content
Product Bundle
Media Elements:
Product Placement
Other
Created On:
2020-11-30
Last Modified on:
2020-11-02
Companies Involved
Microsoft Xbox
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.